OK! TV: When 'Bruv Takes Over was hosted by Jeff Brazier and Jenny Frost live from Elstree. The show launched from the Big Brother compound at Elstree Studios on 17 August 2011 with a preview of the new house. It provided updated news, gossip and discussion on events in the house with a variety of celebrity guests dropping in. However the show was axed due to low ratings and Channel 5's contract with ITN being withdrawn.